Now Playing: ,

Sound is off Sound is on
  • Click and hold to record your scream
  • Tap to Scream
  • Microphone
Please scream responsibly. The world is listening.
  • Playback
  • MicrophoneRecord Again
Send your scream to

Your scream will be blasted from speakers
placed in

Record again, please. Scream for at least 3 seconds.

You’ve been through a lot this year and it looks like you need
the perfect place to let your frustrations out. Somewhere big,
vast and untouched. It looks like you need Iceland. Record your
scream and we’ll release it in Iceland’s beautiful, wide-open
spaces. And when you’re ready, come let it out for real. You’ll
feel better, we promise.

You’ve been through a lot this year and it
looks like you need the perfect place to let
your frustrations out. Somewhere big, vast
and untouched. It looks like you need Iceland.
Record your scream and we’ll release it in
Iceland’s beautiful, wide-open spaces. And
when you’re ready, come let it out for real.
You’ll feel better, we promise.

Looks Like You Need Scream Therapy Looks Like You Need Scream Therapy
Zoë Aston, MSC

Zoë Aston, MSC

Therapist & Mental Health Consultant

Screaming as a therapeutic tool was developed in the 1970s as a way to release pent-up emotion. What we don’t realise is that the psychological response to wanting to scream lights up a part of our brains called the amygdala. The amygdala activates when we are under threat, something we have all experienced in the past few months.

Part of the beneficial effect of screaming comes from being able to make a loud noise into a wide, open, undisturbed space. This literally allows your amygdala to release the stress stored there and move forward.

How to Let It Out:

  • 1. Consider what your ‘Scream’ will be. Some people will use volume, some will use words, some may even use breath.
  • 2. Stand with your feet hip-width apart, a slight bend in your knees. Relax your shoulders. You may find it useful to put your hands on your hips or use your arms to help push out some of the pent-up emotion. Follow your instincts.
  • 3. Imagine a baby when it cries and screams. the noise comes from the baby’s gut. This is where your scream should come from. If it helps, put your hands on your belly and take a few deep breaths before you begin.

This is a starting point. If you need mental health support it is imperative that you seek out professional help.

Close
Looks Like You Need to Let It Out Video Looks Like You Need to Let It Out Video
Play Video

Looks Like You Need to Plan Your Trip

The Regions

  • North Iceland
  • East Iceland
  • South Iceland
  • West Iceland
  • Reykjanes
  • Capital Area
  • Westfjords

Iceland is typically divided into seven different geographical regions, including the Reykjavík capital area. Each region differs slightly with respect to both culture and landscape, but all are uniquely Icelandic.

— Find your favourite part of Iceland.

  • North

    North Iceland

    Experience North Iceland, a land of true contrasts.

  • East

    East Iceland

    Home to the country’s largest forest, lush farmlands, and a range of small fjords.

  • Westfjords

    The Westfjords

    One of Iceland’s best kept secrets is undoubtedly the country’s north-west corner, known as the Westfjords.

  • South

    South Iceland

    Iceland’s south coast includes some of the country’s most visited sites and has worthy attraction all along the coast.

  • Reykjanes

    Reykjanes

    The Reykjanes peninsula is a geothermal wonder, characterized volcanic surroundings.

  • West

    West Iceland

    West Iceland is one of Iceland’s most geologically diverse regions, boasting of a nearly exhaustive sampling of all that Iceland has to offer.

  • Reykjavík

    Reykjavík

    Reykjavík is the natural starting point for any visit to Iceland, and deservedly so.